I help owners and leadership teams find what is really holding the business back, decide what to do about it, and carry the decision through. Thirty years of B2B sales and a psychologist's perspective, put to work for you.
Most companies are not short of ideas. They are short of a clear view of which decision matters now, and of the discipline to follow it through.
Before recommending anything, I look at the numbers, the processes and the people. Advice without diagnosis is guesswork with an invoice attached.
Customers, managers and teams act on fear, habit and trust as much as on logic. As a psychologist, I build strategy around how people actually behave.
Every engagement ends with clearly defined responsibilities, firm deadlines and measurable performance indicators. For us, strategy is not a theoretical document but an executable plan of action. If a plan cannot be started right away, with clear tasks and clear owners, it is not finished yet.
Six entry points, depending on where the pressure is highest.
A fixed-scope review that shows where money, time and energy leak out of the business, and what to fix first.
Entering a new country or segment: market selection, regulation, partners and the first contracts.
Positioning, messaging and channel plans tied to revenue rather than to reach and likes.
Pipeline structure, offer design and negotiation, from someone who has been selling for three decades.
One-to-one work with founders and managers on leadership, delegation and difficult conversations.
Growth roadmaps, financial analysis and access to EU structural and cohesion funds.
Built for small and mid-sized companies that feel something is off but cannot yet name it. You get a clear picture and a short list of actions, not a thick report.
Interviews with the owner and key people, and a review of the figures, pricing, processes and customer journey.
A short list of findings ranked by impact and effort. You see what costs you most and what is quickest to fix.
A concrete 90-day action plan with owners and measures, with optional support while you put it in place.
A cross-section of recent work. Client names are kept confidential.
Mini-audit, pricing changes and inventory optimisation stabilised cash flow.
Targeted social media campaigns and local SEO.
Minimalist identity, brand story and premium packaging.
Scheduling, membership management and energy use reviewed. Customer satisfaction rose.
Leadership habits, communication and delegation.
Sustainable sourcing, EU compliance and distributor partnerships.
Short pieces on sales psychology, pricing and SME strategy. The questions clients bring to me, written up so others can use them.
How the Bizence Method™ helps small and mid-sized companies find the growth they are currently leaving on the table.
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Read article →Szentkirály-Boda László
Architecting strategic systems for SME growth and management.
I have spent more than thirty years in B2B sales and business development, working with owners, managers and investors in Romania, Hungary, the wider EU, the United Kingdom and the United States.
My background combines business administration, finance and psychology. That combination shapes the work: I read the numbers and the people with equal attention, because most business problems turn out to be decisions someone has been putting off.
Tell me briefly where the business stands and what you want to change. We will agree on the right starting point together.
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